Booking.com, in partnership with Fetola, invites hospitality entrepreneurs to apply for the Hospitality Growth Programme – a free, two‑phase initiative to help small accommodation businesses grow stronger, more profitable, and sustainable.

Who Should Apply

  • Accommodation businesses with a minimum of two rooms available for short‑term rental
  • South African residents (all races encouraged)
  • Annual revenue: R50 000 – R5 million
  • Preference given to female candidates

What Participants Gain

  • Practical marketing support to attract more guests
  • Guidance on pricing and visibility to increase income
  • Personal mentorship from experienced industry professionals
  • A supportive community focused on growth

Geographical Focus

  • Greater Kruger Region (Mpumalanga & Limpopo)
  • Parts of Gauteng
  • KwaZulu‑Natal South Coast

Programme Purpose

The programme helps 60 entrepreneurs build businesses that create jobs, strengthen communities, and shape a proudly local, inclusive, and heart‑filled South African hospitality industry.

Related opportunity: ECDC Funding for Organic & Natural Products Expo 2026 | Apply Now

Key Dates & Application

  • Applications open: 4 May 2026
  • Applications close: 1 June 2026

Apply online: Booking.com Hospitality Growth Programme – Fetola

Email: hospitalityprogramme@fetola.co.za
WhatsApp: 066 141 6627

Don’t miss your chance to turn hard work into real income. Apply today.


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